I feel pretty good right now because I accomplished a lot last week. Sometimes I get giddy with excitement about all the exciting things that are ahead for me if I stay on track.
I have been listening to a lot of Brian Tracy Youtube Vids and also some by Dan Kennedy. Brian Tracy talks a lot about self discipline and Dan Kennedy talks about postioning. So Brian helps me set goals, keep looking at them (I’m actually supposed to write them out everyday but I’m at about twice a week) and work my but off.
Dan, on the other hand, talks a lot about positioning so that I get good clients. A good client is someone who LOVES your services and practically throws money at you…or at the very least, can’t imagine life without you. A bad client is always trying to hammer you on price while making more and more demands on you. It’s great to work hard but working hard and getting pummelled by some low-life is not where it’s at. You want your work to be appreciated-MONETARILY, since that’s the number one reason ya go to work everyday right?
Positioning reminds me of “frame”. My frame is, I am one of the best providers of ___________(my business) in the area and I have limited time so I have to protect it. When I meet a client for the first time before they hire me, I am interviewing them, as much or more than they are interviewing me. And I may or may not want to work with them. The situation has to be right for me too.
I also am putting contracts together so that people will stop wasting my time. One of the things that happens to me is people hire me then call me a few days later to cancel, for various reasons. I am going to require a non-refundable deposit of $50 (I think) to be applied to the services and I’m going to require a signed contract to save their place. There’s no real risk to this for me as I will already be at their house and it will be part of my presentation. Everything will lead to this contract and they will have to write me a check. I will have to memorize this presentation and take charge of the interview. (Stay in my frame).
The reason I am doing all this is, I have been letting the prospective client control everything and most of them don’t even know what they want. Honestly, we live in a weird society of kind of helpless people and they are looking for guidance from experts. I am going to guide them in the right direction (to me, the expert) because I really DO provide a great service. They need me. And if they are just wasting me time and flip-flopping around, they are at least going to pay me for my time in coming to their house and speaking with them.
I don’t really like playing hardball like this but I have had SO many disappointments lately with these flip floppers. (Hundreds and hundreds of dollars worth) I need to take some of my power back and I will look less desperate and people will respect me more, I think, if I take care of myself.
I’ll bet my readers never thought I’d be blogging about THIS sort of stuff did you?